During the winter of 2005-06 I managed and produced the North American newspaper campaign for Ski Banff - Lake Louise Sunshine, in total I produced over 60 newspaper insertions for over half a dozen North American newspapers including: The New York Times, The Toronto Sun and The Orange County Register.

Working with the sales managers I produced each ad from the initial concept to final draft. Most recently this culminated with our 4th Person Free campaign in which I provided several variations of the tag lines and pictures.